Severn Deanery 2014 Social Media Workshop

11 Jan

This is the post I created for the guys who attended the Social Media workshop at the Severn Deanery meeting in January 2014. It is based loosely on material from the Irish EMS gathering that I took part in last year Hopefully something from the 2 hrs stuck in your brains so that you’re not seeing all this as entirely new material. Hopefully I’ve included all the services and apps mentioned during the workshops.

Remember that there are lots of useful links and all the audio from the day over at the Severn Deanery Website. Kudos to Tom Mitchell for that.

For more info on the day itself check out the EMJ Blog that has an article outlining the day.


Firstly we got everyone to join Twitter. Or at least we tried to until the Hotel wifi started playing silly buggers. There was some kind provision of personal hotspots that enabled access.  You access twitter via the website or via an app on your computer or phone. For interest sake I use  TweetDeck  through  Chrome on my computer and use Twittelator Pro on my iPhone. There are lots of different apps available that allow you to access twitter so feel free to experiment a little.

I suggested that when you join twitter you should put a little of biographical information about yourself. People are more likely to interact with you if they know something about you. There are a lot of fake, spam Twitter accounts and having some info on someone helps people to trust you. I think it’s worth describing whether you’re a trainee or a fully trained physician on here too.

Simon suggest having a profile picture as well rather than the default, anonymous egg.

Twitter EGG

For example here’s mine:Andy Neill Twitter Profile

Follow People 

When you get started I suggest you follow a few key people to start with. Here’s 5 to get you started:







and of course everyone’s favourite, Cliff, the college president


The more interact, post and reply to people, the better your twitter experience will be. We don’t bite honestly, we loved being asked questions on Twitter.

Follow Lists

You can also follow lists, either other peoples or your own that you create. This is a good way to ensure that you’re spending your time well on Twitter. If you make a list of people who consistently tweet high value info then you’ll not be bored by dross about people’s dinner…

Here’s a list I have of “medical tweeters

And here’s the list of all the tweeters from the conference.

Follow Hashtags

Hashtags [words beginning with the ‘#’ symbol] are good ways to join conversations together. My favourite hashtag is #FOAMed, this is a consistent conversation about FOAM resources. You can type #FOAMed into the twitter website or onto your twitter app to find it.

Of note there is also a #FOAMcc stream for more critical care topics and #FOAMped stream for kiddies. Or rather it’s about paeds EM, it’s not really for kids to read…. that would be just silly.

NB, on a mac the # symbol is produced by pressing the ‘option/alt’ key and ’3′ together.hash key

If you want more twitter basics then check out


I think the key is to get your podcasts on your smartphone. That way wherever you are yo can listen to them. It’s much more important to have them on your phone your computer in that sense. I suggest turing off podcast sync between itunes on your computer and your phone. You’ll only really use them on your phone anyhow.

The basic ‘podcasts‘ app from apple on the iphone is a reasonable place to start. Downcast is a great alternative.

podcast 1

Once downloaded, start the app and click the ‘store’ button.

podcast 2

Once you’re in the store, search for whatever it is you’re interested in.

podcast 3


Once you find a podcast you want to subscribe too, just click on the subscribe button. Every time a new podcast is released it should download automatically to your phone.

podcast 4

LITFL have a great list of podcasts and a searchable database too, if you need to find more. The Severn 2014 Website has a pretty good list too.

Feed Reader

Most of the FOAM websites produce new material on a regular basis. To save you having to visit the site to check if new amterial has been released, you can use something called a feed reader that will collect all the new material from all your favourite websites in one place. I used to recommend Google Reader but it’s shutting down in July 2013 and I’m now suggesting feedly as a good alternative.


Once you’ve added feedly to your internet browser (usually as an ‘extension’) or downloaded the app to your phone or tablet then you can add the websites you’re interested by either clicking on the RSS symbol on the website



or copying and pasting the website URL into the search box

feedly search

The mobile app is kept in sync with your computer and is set out in a similar easy to use way.

If you’re looking for one place to look for all the best in FOAM then check out Kane Guthrie’s LITFL review or the list on the Severn website.


So say you’re keen to start putting out your own FOAM material, then starting a blog is a good way to start. Here’s the website we set up at the workshop in 15 minutes.

This is what the ‘dashboard’; the construction site of the website looks like.


This is all free and easy to do via wordpress. I would strongly encourage you to get a wordpress account and fiddle around with it.

Google Plus

We only mentioned this briefly but I said I thought it was a brilliant platform for FOAMed but unfortunately under utilised. Its best features are probable communities [check outECG+ and the EMCrit community] and the google hangouts. Here’s a nice example of google hangouts being used to stream a conference live.


Or here as a conversation between experts discussing some medical papers. Saves all the hassle (but not quite as much fun) of actually meeting up.

Google plus does the cool thing of recording these video calls for you and storing them as a (private) YouTube video that you can then post on whatever website you want.

There is also the rather nifty community feature on google plus that can function in the same way as the #FOAMed hashtag but allows much more substantial conversation and response rather than the 140 characters of twitter. Here’s two examples

1) FOAMcc

2) ECG+


Due to technical issues we couldn’t quite pull this off live at the workshop but a screencast is typically a recording of what’s on your screen with a voice over. It’s a great way to share a lecture you’ve prepared with lots of other people. Once the video file is made you can upload it to YouTube, Vimeo or even better GMEP for other people to see. let you record screencasts without having to download a separate app but I do a fair bit of this so I use one called screenflow. If you have a mac you can do this very easily by using quicktime on your mac. It comes free bundled with the operating software.

To do this:

1) Open QuickTime Player


2) Start a new screen recording [File>New Screen Recording]

New Screen Recording

3) Choose Mic and Quality

Choose Mic

4) Make your screen selection or if recording a screen presentation, just start recording full screen then make your presentation full screen

Choose what you want to record

At the end just press stop (there’ll be a stop symbol at the top of your screen) and then you’ll have a nice little video file of your screencast. Upload this to YouTube, put the link on Twitter and Robert is indeed your Mother’s Brother.

As an example here’s a screencast of a talk similar to the one I gave at the severn conference. The audio from the Severn Conference is available here.

[If anyone wants the slides for the talk they’re available as a keynote presentation.]

Lastly the app I used for displaying my iPhone screen was one called Reflector which is $12 but a really, really well put together app that lots of people recommended but I first found via Haney Mallemat and my brother the software developer.

One Reply to “Severn Deanery 2014 Social Media Workshop”

  1. Pingback: Respond 2014 - Emergency Medicine Ireland

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